SME advisory · Brittany · France
Modernizing your business without breaking it.
25 years of operational experience in international logistics, e-commerce, ERP systems and technology. I help SMEs and family-owned businesses structure, digitize and evolve — pragmatically.
Profile
A rare cross-disciplinary view.
French-Lebanese, born in 1979. Grew up inside CargoMaster, the family freight-forwarding business founded in 1985 in Beirut. Ran international logistics, co-founded the iShip e-commerce platform, lived through Lebanon's financial crisis, wars and COVID. Now based in Lamballe, Brittany, serving French and international SMEs.
What I do
- Digital transformation — from paper to digital, from digital to AI.
- Process optimization — diagnose, simplify, document.
- International logistics — Incoterms, customs, freight, agents.
- E-commerce & marketplaces — scoping, workflows, operations.
- Practical AI & automation — useful AI in real flows.
- Strategic monthly advisory — a partner for the long run.
Three working languages
French · English · Arabic
Ideal for French SMEs operating in the Middle East, and for international firms looking for a local advisor in Brittany.
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